Card Commerce in HotelsThursday, 05 August 2010 Card Commerce already works with over 150 hotels in the UK and Ireland including Apex Hotels, Radisson Blu, The Shelbourne and Powerscourt; so we know what works in the Hotels Sector. We can offer terminal (either fixed for reception; or wireless for bars and restaurants) or EPOS solutions that will reduce your costs and increase sales. With Card Commerce you can: Reduce your CostsWith the majority of guests settling their bills with credit and debit cards, even a small reduction in processing fees can deliver a significant cost saving. Because of our broad purchasing power, and deals in place with key acquiring banks, we can offer you processing rates than many other payment providers can't get close to. Increase RevenueDitch your paper vouchers and launch a hotel gift card programme. Gift cards have no value on them until loaded so can be subtly marketed in your hotel rooms (why not put an actual card in each room?), at reception or in your bar and restaurant. Plus, average float time (the time between card purchase and redemption) is 120 days and breakage (the amount left unused on cards) runs at 15-20%, cash that goes straight back to the bottom line! Generate new revenue from international guestsIf you see a large number of international guests in your hotel then you should consider Dynamic Currency Conversion (DCC) and Tax Free. DCC gives your guests the option to pay in their home currency (rather than in € or £) giving them peace of mind and earning you a share of the conversation rate. And offering Tax Free means that your guests can claim back the VAT paid on a stay when they leave the country – a nice customer service touch. Incentivise repeat visits and increased spendIf you have a frequent visitor programme or subscriber list why not send them a promotional card pre-loaded with £50 and active for 2 months. This will incentivise visits and, when they do visit, they'll spend the promotional value and more. If they don't visit, the £50 loads haven't cost you anything! Contact us now to see how your hotel can rapidly boost revenue and reduce payment processing costs with Card Commerce. |
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